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Product Description
All-in-One Basic Cleansing Solution
The Universal Facial Wash is positioned as a core cleansing product for the mass consumer market, designed to meet the daily cleansing needs of all skin types and age groups. As a foundational entry-level product within a brand's lineup, it balances cleansing power with gentleness, making it particularly suitable as a brand's introductory product, a family-shared item, and a key product for channel distribution.
The Universal Facial Cleanser is a daily cleanser suitable for all skin types, specifically designed for the mass market. With its core formula centered around a "Triple Gentle Cleansing System + Dual Moisturizing and Repairing Ingredients," it achieves the perfect balance between cleansing efficacy and hydration through the scientific formulation of key ingredients like Sodium Cocoyl Isethionate and Glycerin. The product utilizes micro-foam slow-release technology, producing rich, dense lather that leaves skin feeling refreshed and non-tight after cleansing, making it ideal for daily use across various skin types
| Item | Details | |||
| Product Name | Privat Label Universal Facial Wash | |||
| Type | ||||
| Suitable For | Suitable for normal to oily skin types, especially recommended for skin with high daily cleansing needs or those seeking a balance between gentleness and cleansing power. | |||
| Service | Customize formulations, efficacy, texture,fragrance, packaging | |||
| Skin Feel | Perfectly clean, soft, and hydrated - never tight | |||
| Ideal For | Clients seeking a high-performance, multi-purpose 1st step | |||
| Net Weight | can be customized | |||
| Packaging | can be customized | |||
| Certifications | GMPC, FDA, ISO22716, MSDS | |||
1. Broad Market Adaptability
The Universal Facial Cleanser offers exceptional market versatility, formulated to effectively meet the daily cleansing needs of all skin types from normal to oily. Its universal appeal makes it ideal for diverse consumer segments including families, students, and basic skincare users. The product demonstrates strong channel compatibility, performing equally well in supermarkets, e-commerce platforms, specialty retail stores, and campus distribution channels.
2. Superior Cost-Effectiveness
This product delivers outstanding value through optimized production efficiencies and strategic sourcing. With 85% localization of core raw materials, the formula maintains quality while ensuring cost control. The standardized packaging utilizes industry-common materials that provide supply stability and significant price advantages.
3. Proven User Acceptance
Extensive market validation confirms exceptional user satisfaction with 92% approval ratings. The gentle formula eliminates post-cleansing tightness while the dense, luxurious foam enhances the sensory experience. Rigorous safety testing has verified suitability for sensitive skin, making this a reliable choice for consumers seeking effective yet non-irritating cleansing solutions
Featured Ingredients:Sodium Cocoyl Isethionate,Sodium Laureth Sulfate,Cocamidopropyl Betaine,Glycerin,Betaine,Avena Sativa Kernel Extract
1. Micro-Foam Slow-Release Technology
Utilizing precisely engineered 50-150μm bubbles, this system extends foam contact time by 30% while reducing physical friction during cleansing. The controlled release mechanism enhances impurity removal efficiency by 15% without compromising skin comfort.
2. Triple Cleansing Balance System
Our three-layer surfactant architecture combines Sodium Cocoyl Isethionate for gentle cleansing, SLES for rich foaming, and Betaine as a protective buffer. This synergistic approach maintains thorough cleansing power while minimizing potential irritation.
3. Intelligent Barrier Protection
The formula features Glycerin's immediate moisture-locking action alongside Arginine's pH-balancing properties, working with Oat Kernel Extract to strengthen the skin's natural defenses. This multi-dimensional approach reduces post-wash moisture loss by 40%.
4. Advanced Stability Engineering
Through synergistic preservative combinations and precise viscosity control systems, we've achieved enhanced formula resilience across temperature variations (-5°C to 40°C) while reducing preservative usage by 30% for improved skin compatibility.
1. Market-Proven Reliability
With over 3 years of market validation and 5 million units sold, this formula has demonstrated exceptional stability and consumer acceptance;
2. Comprehensive Customization Support
We offer complete white-label solutions including formula adjustments, packaging customization, and full marketing collateral. All necessary compliance documentation is provided to accelerate your market entry.
OEM/ODM/OBM Services
We offer flexible and professional OEM/ODM/OBM solutions for brands and distributors. Customize packaging, fragrance, or even adjust formulations to meet your market needs.
Bulk Order & Pricing
Competitive wholesale pricing for bulk orders.
Volume-based discounts available.
Samples available for qualified buyers.
Logistics & Shipping
Worldwide shipping with reliable partners (DHL, FedEx, sea/air freight).
Low MOQ
Lead time: 15–30 days after order confirmation.
Technical & Marketing Support
Provide product ingredient explanations, and usage guidelines.
Marketing materials (high-quality images, video clips, and product description copies) available upon request.
Compliance and certification support (ISO, GMP, FDA registration).
After-Sales Service
Dedicated account manager for each partner.
Return and exchange policy for defective products.
Regular product updates and new formulation launches.
Q1: Can we customize the fragrance and packaging of this facial wash?
A: Absolutely. We offer comprehensive OEM/ODM services:
*Formula: Fragrance can be adjusted within a certain range (we offer multiple options or can work with your specified fragrance oil).
*Packaging: Full customization is available for bottle shape, color, pump style, labels, and outer box design. Standard capacities are 150ml and 200ml; other sizes are negotiable.
*MOQ: The Minimum Order Quantity for customized packaging is higher than for standard packaging and will be determined based on your specific design requirements.
Q2: Do you provide samples?
A: Yes, we provide paid sample kits to B2B clients with a clear intent to partner. The cost of the samples can be credited towards your first bulk order. This allows you to thoroughly evaluate the product's quality, texture, and packaging.
Q3: What is the shelf life?
Shelf life is 3 years under normal storage conditions. Please avoid direct sunlight and high temperatures.
Q4: How long is the production lead time for bulk orders?
Standard orders: 20–30 days after design and deposit confirmation
Rush orders: 15 days (surcharge may apply)
New custom formula development may require an additional 4–6 weeks for testing and stability checks.
As a GMPC, FDA, and ISO certified manufacturer with 30 years of expertise, we deliver end-to-end cosmetic solutions for global brands. Guided by our "Quality First, Customer First" philosophy, we ensure every product meets the highest standards of safety and performance.
Our 100,000-square-meter manufacturing base houses 20 automated production lines and is supported by 5,000+ proven formulas and 130+ patented technologies. Having empowered 2,000+ successful brands worldwide, we offer complete OEM, ODM, and OBM services across all cosmetic categories. From concept to commercialization, we transform your vision into market-ready products with precision and reliability.
1. Complete Supply Chain Integration
We offer end-to-end solutions covering R&D, raw materials, production, branding, and sales through flexible OEM/ODM/OBM models.
2. Innovative R&D Capabilities
Our Ph.D.-led team maintains 5,000+ proven formulas and 130+ patents, developing 500+ new products annually with global laboratory partnerships.
3. Smart Manufacturing Power
The 100,000㎡ smart factory features 20+ automated lines and 12 emulsifying reactors (20kg-5T), ensuring million-unit daily production capacity.
4. Quality Assurance System
Dual EU/US certifications, six testing labs, and blockchain traceability deliver consistent quality, proven by 98% client retention rate.
5. Global Compliance Expertise
100+ products certified for international markets, with comprehensive regulatory support for seamless global expansion.
6. Proven Market Success
Trusted by 2,000+ brands across 500,000+ stores, with multiple million-GMV bestselling products and 30 years of experience.
7. Sustainable Development
Our green smart factory and global expansion strategy demonstrate commitment to environmentally responsible growth and continuous innovation.
